At the Journal Broadcast Group’s operations in Tucson, Arizona, they focus on hiring talented people who believe strongly in building trust and loyalty with local listeners. The emphasis is on serving the community, both with one-of-a-kind products and local community service (such as a traffic accident to avoid, or the score of last night’s U of A Wildcat game). It can also be seen in the charitable and community projects employees are involved in, events like the “94.9MIXfm Diaper Drive,” “Thanksgiving on the Mayflower” and “Making Strides Against Breast Cancer.” 106.3 The Groove has created projects like “Shoes for Schools” and ESPN Tucson 1490AM/104.9FM “Sports Gear for Kids”.
The people who make up the team at Journal Broadcast Group - Tucson believe their value as broadcasters is weighed by their relevance in the local community. It’s their essence. It’s their driving force. It’s what helps them succeed.
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